Willett Corporate Communications provides a complete range of particularly powerful Corporate Communications, Investor Relations, Public Relations, Crisis Communications, and Marketing Communications services with a strong PR and IR focus on communications plans for the science, engineering, technology, and financial services industries. We at the trailblazing Willett Corporate CommunicationsÂ leverage our core competencies in these fields to provide clients with creative communications plans that build clear, continuing competitive advantage in Corporate Communications. Like other top Public Relations professionals and PR pioneers, we listen, question and evaluate with a completely open mind - unrestrained by conventional wisdom - and then weÂ decide what we believe are the very best Corporate Communications strategies, communications plans and corresponding powerful PR and IR tactics for our clients.
Creative Core Competencies in Corporate Communications
We provide unusually creative Corporate Communications, Investor Relations, Public Relations, and Marketing Communications services toÂ build enduring worldwide competitive advantage in sciences like life sciences, including biotechnology, proteomics, metabolomics, and biopharmaceuticals, along with high tech and engineering, for example, in addition to financial services such as insurance, mutual funds, pension funds, hedge funds, and sovereign wealth funds. We build powerful communications plans.
The job of communicating to a host of audiences used to fall on various corporate entities. Public Relations spoke to the general media to ensure a strong image of the company. Investor Relations talked to investors and the financial press. Marketing handled promotion of the brand to customers. And the HR department typically handled internal communication. Today, smart companies are finding ways for the various communications personnel to work hand in hand to build lasting success. The convergence of internal and external Corporate Communications functions--Investor and Public Relations as well as Employee, Marketing and Corporate Communications--is called Integrated Corporate Communications
Reference: National Institute of Investor Relations (NIRI): The IR Mentor, A Guide to Best Practices, Integrated Communications